interview


                              by Tanqiliang and Chaozhenqing

Interview with Dang Yonghong, one clerk in the Huangyuan County Culture Museum:

Questions: When did the Huangyuan Lamp Row appear?
Answer: It starts at the mid-Qing Dynasty 200 years before. It was very popular in the Guan Town in Huangyuan County at Qinghai Province. We trace its origin back to the years of Qin dynasty during the ruling of Jiaqing emperor and Daoguang emperor. At that time, in order to attract the customers , all the shops makes the signboard. By stick the candle in the signboard, it looks shinning and beautiful when light at night. Gradually, all the signboards are designed more and more delicated and became the shop sign with various design and fountain. The large lamp row cross the street are also transformed from this. Since 1992, the lamp row show its novelty every year.
Questions: What’s your plan in the future?
Answer: In order to let more people to enjoy, we have invested a lot, both on man power , material and money, to purchase the appliance, collect the material, perfect the data and organize the professors, folk artists and craftsmen. We also use the modern tech and new materials, such as the electric, light and sound, to improve the traditional lamp row: from the outer shape, we replace the original lamp row to the hanging and ground lamp row and introduce many other styles: closet style, screen style, hall style and wall styles with the shape of fan, oval and quincunx; from the art category, we add the barbola, stitchwork, shadow movie, and paper cutting to the tradition. Its vivid design makes more people to enjoy, research and collect. At the same time, we have try our best to dig and organize all the details to set up the sense of brand. We hope we can introduce the lamp row to the market as a business.
Question: why should we hold the lamp row exhitbition？
Answer: we intended to meet the need of building the harmonious society by setting up the culture brand and developing the special culture industry; to meet the growing demand of spirit culture by take the human resource as the most important; to meet the demand of enlarging the local influence and develop national culture and tourism by enhancing the local popularity.

Interviewing with Ma Yuying, the deputy director of Huangyuan County government
　

Question: which steps have been used to protect the Huangyuan Lamp Row?

Answer: Since 2004 we have invest a lot to purchase the appliance, collect the information, perfect the record both on manpower, material and finance. We also organize the specialists, folk artists and craftsman and adopted the modern tech and newly developed-materials, such as electronic, light, sound, etc. to renovated the traditional lamp row. We also strive to cultivate the inheritor and new generation artists, in order to build up the sense of brand and succeed in listing in national intangible culture protection inheritage.

Questions: Why should we give vigorous publicity to Huangyuan Lamp Row?

Answer: Because the lamp row is the masterpiece which contain multi-culture, we are working to enhancing the popularity of Qinghai Huangyuan County and attracting more people through the lamp row inheritation, development and investigation. The development of the culture industry will push the Huangyuan economy up to prosperity.

Question: How shall we develop the Huangyuan Lamp row? Which steps or plan shall we take?

Answer：Our party committee and government pay great attention to the culture role played in pushing economic and social development by taking the culture development as the main strategy of county economic and social development. We have taken the adventurous steps on it. Investing a lot on manpower, material and finance, we have laid the solid foundation in many aspects. We are willing to take our current achievement as a chance to reform greatly and cautiously work on the way to develop the culture industry. Scientific researching ,precise planning and ranking is the key issue to succeed in pushing the Huangyuan county culture tourism up to further progress. We also introduce the lamp row into the market mechanism by activate the creativity and initiation from all aspects. We actively contact, close, access, open the market and continuously develop the potential, strengthen the vigorousity and enhancing the ability. We hope to popularize the lamp row brand culture by “ development, protection, inheritation, and progress.” We are preparing to show the lamp row in whole province and even countrywide and also can sell the small size for collection.

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Huangyuan county 3^rd Middle School—all rights reserved.